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The first thing we did was assess how bad the situation was and devised a plan of action. We created websites about their type of business and added blogs to the sites. We targeted keywords and phrases that online customers were likely to use in a search engine and made the websites and blogs content rich with specific keywords. Furthermore, we kept these sites up-to-date and consistently added new content. We used a number of proven search engine optimization techniques as well as using images to widen their scope.